June 1, 2012

L’Oreal Healthy Look (and on being blonde)

Being blonde has become such a part of my identity, I don’t think I could ever be any other hair color. Throughout the years, I’ve experimented with all shades of the rainbow from a deep cherry red (my fiancรฉ never lets me forget that) to a dark brown. I remember walking into the salon with a picture of Rachel from Friends and instead of asking for “The Rachel” cut, I wanted her chestnut colored locks instead. That lasted for a good 2 months before I went back to being blonde. After those two experimental phases, I made my friends promise that if I ever wanted to be anything but blonde, they would talk me out of it. 
It’s not that I don’t love those hair colors on others, but for me, being blonde is a part of who I am. It might be the fact that as a little girl, I would sit in the bathroom and watch my mother do her own hair color every 3 weeks. She was already a natural blonde, but always preferred it a little lighter (like me). As I got older, I became fascinated by the fact that she never went to the salon, but rather, always did it herself. 
That’s why I’m truly excited to have partnered with L’Oreal as “the blonde” for their Healthy Look Creme Gloss Haircolor. Both my mom and I have been such huge fans of their products for eons and in my opinion, no one does haircolor like L’Oreal Paris. What I love most about this product is that it is NOT permanent, which is wonderful for those who want a little boost, but are afraid of anything drastic. 
Hop onto their Facebook page to see more, take the census and to download a coupon for L’Oreal Healthy Look Creme Gloss.



  • Jenny Lauren

    Congratulations! Sounds like a perfect partnership!

    Would love to see pics of you with red or brown hair! ๐Ÿ™‚

    <3 Jenny

  • Tinacious Me

    congrats on the partnership!
    Tina @ http://www.tinacious.me

  • monkeyshines โ™ฅ

    amazing video!


  • Theresa

    I have never even considered coloring at home…which is crazy because BOTH of my parents have done it for years (My dad is 81 with little hair left, but…yes, he still colors ๐Ÿ™‚ Since reading this I got on FB and found out which color would best suit me. Since the grays have forced me to start coloring monthly, its MUCH more budget friendly to do it myself…here goes nothing ๐Ÿ™‚ I'll give you all of the credit if it goes well (but, don't worry…none of the blame if it doesn't.

    Hugs from Chicago
    Loyal Reader,

  • Natasha Fatah

    Congratulations Helena!
    Thanks for posting a fun video!

    ~Natasha Fatah~
    ~Natasha Fatah~

  • The PvdH Journal

    Congratulations! And well, you are a bombshell blonde after all ๐Ÿ˜‰



  • Maria

    Congratulations, this is such an amazing opportunity!

  • Caitie Schlisserman

    great video – such an amazing opportunity!!!


  • Andrea

    congrats! thatยดs awesome!

  • Styleclouds

    Congrats!!!! This is amazing!!! xo, Christina


  • MintJulep

    Ever since I went blonde – 2 years ago! – I have experimented with many brands and tones, but always go back to L'Oreal's Casting Creme in 801. LOVE that colour! And no one does blondes like L'Oreal, yes.

  • Jackie


  • ChicAdvisor

    Congrats. you look great in the video.

    Cheers, Jacquie

  • Coralie

    Really nice, I've always wanted to be blonde but it doesn't suit me ๐Ÿ™


    http://www.coralieslooks.com – FRENCH FASHION BLOG


  • Andi

    Love your story!! L'Oreal chose the perfect blonde to represent this new product; it sounds great!!!

  • Kiwi Fashion Blog

    Yay l use it when I am DIY at home touch up too!

  • Anonymous

    oh my good, as soon as heard your accent i could imagine you saying "dinner party was a f*cking disaster!".. if you havent seen sophia bush in mob wives on funny or die you may not know what i mean haha. but anyway, loveees it, congratulations! you should make more videos ๐Ÿ™‚ xo

  • Amberly

    Congrats on the partnership!

    Amberly D'Anna

  • Ashley

    Oh Helena! It's so cool to see a video of you; you're a great speaker; I hope you get more and more speaking/TV/video opportunities!

  • LaraBeTheOne

    i know how you feel bout being blonde ๐Ÿ™‚ same goes with me, it became my identity. xx congrats

  • Marisa

    What a wonderful partnership for you to have! I can't imagine you with any hair colour other than blonde, definitely stick with it ๐Ÿ™‚


  • eat.sleep.wear.

    Oh Helena I LOVE LOVE LOVE this video!! SO PROUD OF YOU!! And glad to have you representing the Blondies out there ๐Ÿ™‚ xoxo Kim http://www.eatsleepwear.com

  • Mira

    Love the blonde hair color on you ๐Ÿ˜€


  • TraceysFashionOutlook

    Nice video Helena!

  • Blush

    Congrats Helena! This is awesome.


  • Krystal Bick

    Congrats lady! You're the perfect blonde for the job! ๐Ÿ™‚ Miss you! xoxo

  • Katie's Bliss

    Congrats! I'm a blonde too and I couldn't imagine being any other hair color ๐Ÿ™‚


  • GlamorousGirl

    love the color of your hair!


  • Urban Jungle Fashion

    I'm glad we got to hear your voice! FYI I LOVE that shirt!!!!!

  • Krizia

    Love to see a video of you! Congrats with your collaboration!

    x Krizia

    Shark Attack – Fashion Blog

  • Skylar Magazine

    What's your natural color? Were you born blonde? See, I can totally relate to this. I was born blonde, but all throughout my child hood and my teen years I wanted to be a redhead, when I was little I was always drawn to redheads like Annie, Pippy Longstocking, and then later it was Molly Ringwald, Tiffany, Arielle and there was this girl in school who was a few years older then me who I idolized and she had beautiful red hair also. So, for whatever reason, I wanted red hair and in 1997 I did it and I've been a redhead ever since. I have a redheads complexion and have all the characteristics, so it makes sense, I think I should have been born a redhead.

    Blonde is beautiful too and very glamorous.


  • Ionela

    I love your blog! This post is awesome!
    Check out my blog, write your opinion and maybe…follow?
    Where are you from?

  • Niki

    I'm glad to see I'm not the only other blogger who does her own hair as well. I do my roots every 3-4 weeks (been gray since I was 22) and I do my own highlights as well. It's been trial and error for me but I have finally found the combo that works.

  • The Purse Snatcher

    Great idea! I've done at home color kits and mine never looks right ๐Ÿ™ I guess I just don't have your skills!


  • jewel

    Congratulations Helena..

  • Lexi โ˜ผ

    congrats! that's so exciting! I've always wanted to die my hair, but never have!


  • Tisha Green

    I totally know what you mean! I've dyed my hair lots of colors but I always go back to blond and there's nothing like it =) Love your color of blond btw!

  • Barcelona Brunettes

    amazing outfit!!! you're GORGEOUS!



  • ifxw52

    u r so beautiful!

  • Rachel Coletta

    I have been blonde all my life as well, wouldn't havr it any other way!

    Congrats girl!

    Xo, Rachel

  • StreetChic by Eriel

    wow!! this post is so cute!!
    IF U WANT TO VISIT MY BLOG STREET CHIC http://chicstreetchoc.blogspot.com/
    U CAN ALSO FIND ME ON FACEBOOK http://www.facebook.com/pages/Street-Chic/126609910754628

  • Lexi

    โ™ก Lexi
    FASHION: Glitter & Pearls
    WEDDINGS: Glitter Weddings

  • heat wade blog

    To see this. Maybe you just need these things? Not??oh .right now.

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