• Meet
  • Helena

I was born and raised in NYC (Queens, to be exact) by Russian immigrant parents, which I only mention because it had such an impact on the person that I am today. After graduating Brooklyn College and then FIT, I immediately began working in the Fashion Industry, where I learned so much about the business, both from a style and business perspective.

In 2010, my husband, Keith (then boyfriend) asked me what hobby I was passionate about and aside from putting outfits together, merchandising and buying and selling things on eBay, I realized I didn’t have a good answer to give him. It was that conversation that led me to start a blog. I started Brooklyn Blonde with no one in mind but myself. Brand partnerships were barely a thing and never in a million years did I think I’d have readers who actually tuned in. Fast forward to six years later and we’re married, living in Brooklyn and first time parents to a beautiful boy named Nate who was born on 4/24/2016.

You can also find some popular posts below:

Answering your FAQ’s and your questions pertaining to the business of blogging. Also, I asked YOU readers to tell me about yourselves (personally, one of my favorite posts) and then I answered those same questions back, which you can find here.

Please feel free to email me anytime at helena@brooklynblonde.com

or you can find me on instagram and snap chat @brooklynblonde1